More design tips
The folks at TechSoup continue to provide quick and salient information about web design - I’ve blogged about a lot of these - but a reminder almost always helps. The article (which you should read) mentions 5 Principles - here’s my favorite:
Design is not Art.
Art is about personal expression. It is about the life, the emotions, the thoughts and ideas of the artist. It matters very little what observers do; their activity is not required, only their appreciation. The practice of Art doesn’t require them. It is a necessary activity for the artist and the artist alone.
Creating a terrific design is hard work - but you can help your designer by providing:
- Your logo and your brand
- Your audience identification
- A color palette
- A sense of screen layout - top navigation or side navigation for instance
The more you provide - the better chances that a designer will deliver something on the mark!
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